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COLORI Eco Paint Boutique

  • A Fresh Squeeze Read Full Article
  • October 2009: Colori is down with V-O-C

    Chicago's boutique paint shop launches new paint line this evening.

    Nothing can transform a room faster than a new coat of paint. But did you know that in addition to that fantastic new color is the immediate addition of pollutant levels up to 1,000 times outdoor levels! EPA studies have shown that VOCs (Volatile Organic Compounds) emitted from traditional household paint result in your living room having 2 to 5 times more pollutants than the air outside.These elevated pollution levels can have significant health ramifications including: eye, nose, and throat irritation; headaches, allergic skin reaction, loss of coordination, nausea; damage to liver, kidney, and central nervous system and possibly cancer.

    According to the Paint Quality Institute, VOCs are not just bad for your health, they are bad for the environment too. The industry group claims traditional paints make up 10% of the ozone depleting substances in the US.

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